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mental health video

Best Mental Health Video Types: Animation, interview or presentation?

Sep 10, 2020Blog, healthcare and medical animation0 comments

Mental health video is a fairly new trend aimed at educating and helping the population. Although many have realized the importance of mental health and have taken measures to take care of themselves and others around them, we still have a long way to go. Despite their observed effectiveness, mental health videos are not one-size-fits-all. The very first thing in making a video on mental health – its format – can vastly affect the outcome. So what type of mental health video works best for your purpose? Let’s find out!

 

But first, what exactly is a “mental health video”?

It’s simply a video made to raise awareness and educate. Anyone can and should watch such videos, whether you have been diagnosed with a mental illness or not. Those with diagnosed mental illnesses should watch these videos to know first hand what to expect and prepare for themselves, as well as gain a better understanding of what they’re suffering from, so that they can reach out for treatment. Even those undiagnosed or healthy should watch mental health videos to educate themselves, to empathize with others, and to prevent themselves from potential mental issues. 

 

So, what type of mental health video works best?

We have the 3 most popular options for this niche – animation, interview, and presentation. Each has its own merits and drawbacks, and can best fulfill its purpose in certain situations. Let’s dig in, shall we?

 

Animation

Animations are a fairly new trend, aimed toward eLearning and virtual training, which is gradually gaining popularity amidst the pandemic. This fantastic tool is a solution for a fun, focused learning and time-effective training.

Find out our mental health video project here:
>> ShinShin Tang Casestudy: Animation empowers mental health education for adolescence

 

1. Pros

An effective explainer

Mental health, along with its content, is a fairly abstract notion. Thus, many people have difficulty learning about mental health, just because there are so many definitions and key points to memorize, but not much visualization. Animation tackles just that problem, by providing a lively representation of psychological concepts, or the brain components, etc.

 
Animation makes learning fun

Mental health cartoons take a different approach to this serious matter by bringing in the fictional element. With the whole video being visual aids, animation can incorporate storytelling seamlessly, reeling the audience in with every second of the video. 

 
Diversity

Mental health animation is like water, taking every shape, and size possible. Depending on the animation style, it can fit as many purposes as the creator wants, whether it’s mental health cartoons for children or for corporate employees.

 
Condensed

A 5-minute animation can cover a lot of knowledge without overwhelming the audience, thanks to its wonderful ability to teach through storytelling. This can greatly motivate learners and make way for proactive learning. 

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2. Cons

Animations might take some time to get used to 

If you plan to do animation on your own, it will take some time to get used to the free tools. And If you plan on hiring an external animation studio, it’s going to take a lot of research before finally finding the right one. Not all studios have the same style and offer the best value for what you have in mind.

 
Time and cost

It takes a fair amount of time to produce a good quality animation, and depending on the animation type, the price can range from $600-$1500 for one minute on screen (if you plan to hire an animation studio).

 

How to solve time and cost problem in animation production:

 >> How to create an animation within a tight deadline

>> Pros and cons of hiring small animation studios

>> How much does an animation cost per minute: $30, $150 or $3000?

 

3. Best practices

For all ages

Animations are perfect for all ages, and everyone can have fun with it. The only trouble you can get into is making the mental health cartoon so extra that it becomes distracting, mostly for children and people of age. So be it corporate training or eLearning or even higher education, mental health animation can surely do its job well.

 

Suitable for raising awareness

With its knack for storytelling, animations are exceptional in making people aware of real-life situations around them. Take a look at this video and see for yourself.

 

Furthermore, animation can also be used to dig deeper, although this should be done sparsely only. If you plan on doing that, consider your situation really carefully, but don’t be too worried, even someone in counseling can benefit from this.

 

Interviews

There are actually 2 types of interview videos, one where the interviewee is an expert, usually a doctor, and one where the interviewee is a mental illness patient. The former offers a thorough explanation of possible mental illnesses – their symptoms, causes, and possibly even how to prevent or cure them, while the latter can give you insight into what it feels like to be living with certain mental illnesses. Take a look at this example.

 

1. Pros

Symptoms overview

This is specifically true of interviews with experts. They are the people who have devoted their lives to the study of the human mind, so it’s reasonable that they can cite the DSM-5 with ease. In case you don’t know, the DSM-5 stands for Diagnostic and Statistical Manual of Mental Disorders, 5th edition. It’s a definitive tool for identifying and diagnosing mental illnesses.

 
Professional guidance and advice

Again, trust the expert.

 
Displays personal experience that viewers can identify with

Listening to a war veteran speak of his experience with PTSD (Post-traumatic stress disorder) sure is lively, and people who also have PTSD can resonate with the stories and learn what should be done. This is only an example, for there are way too many mental illnesses one can suffer from, but whatever it is, there is someone out there who can identify with the experience and as a result, you feel less alone.

 
Diverse points of view

Interviews offer a certain sense of subjectivity and therefore, let viewers see the world from someone else’s perspective. This is a good workout session for empathy.


2. Cons

Interviews can be tedious if not carefully edited

Interviews are fairly long by default if you want to present a good amount of information. If you’re not careful, the video will feel stretched out and repulsive.

 

Time-consuming

The time to conduct an interview is very long itself, let alone the time for preparation. Coming up with good questions for an interview is no easy task. So unless you’re sharing pre-made videos or just something someone else has made, keep in mind the time required to make this type of video.

 

3. Best practices

Interview videos are most suitable for counseling and one-on-one sessions. Because of its insightful nature, interviews are usually sought after by those interested in mental health or those diagnosed with mental illnesses. Other than that, they are also great for raising awareness. 

 

Interviews are usually long, so they might not generally be of children’s taste. They’re best reserved for adults (young adults included) who actively want to learn more about the topic.

Find more about mental health training for adult (employee) here:

>> Mental health training in the workplace 101

 

Presentation

Think of your familiar school presentation, this type of mental health video is exactly like that, but usually in a video instead of in person. This type of video typically consists of one person (or more) speaking exclusively about one topic, often accompanied by visual aids such as charts and graphs. Here is an accurate example.

 

See more example of mental health video here:
>> Best example of mental health videos for raising public awareness

          >> Best example of mental health videos for scientific explanation

 

1. Pros

Familiar

As the name suggests, we have all done this or witnessed something like it before. When learning from something familiar, it’s not surprising if we take in the information faster and retain them for longer.

 
Time-saving

Presentations are known to be condensed and to the point, with listing key points being its strong suit. And since it doesn’t require much space in the video, the product is also usually pretty short and can save time in your teaching or training sessions.

 

2. Cons

Lack of subjectivity

Presentations lose to interviews when it comes to displaying personal experience. Thus, they might not be of great help to those already suffering from mental illnesses.

 
Can be boring if not done properly

I’m sure we’ve all attended a boring presentation. The mistakes are not easy to miss: a lackluster presenter, no visual aids, no sound effects. Avoid these mistakes, and your video becomes 10 times better.

 
Frames with too much information can be overwhelming

It works just like a normal slideshow, where too many key points can overwhelm the audience. And if the presentation is too detailed, viewers may be drawn towards the learning output and handouts rather than the video’s actual flow, rendering the call-to-action invisible.

 

3. Best practices

Works best as an introduction to the topic

Presentations are especially good for raising awareness, but not for digging deep. Due to their nature and strength in key points, mental health presentation videos are best when it comes to giving the audience an overview of the matter. 

 
Corporate training sessions

Being time-saving and professional, presentation videos are very suitable for corporate meetings and training. And the corporate staff will get used to the videos in no time thanks to their familiarity with the workplace environment.

 
For all ages

The simplicity of presentations makes them very intuitive to follow. Even children can get the videos’ ideas without too much hassle, although you have to be careful not to make them unappealing to kids.

 

Comparison

We have summed up everything and made a comparison table amongst the 3 kinds of mental health videos for your convenience.

 

  Interview Presentation Animation
Technical requirements

Low

 

Medium to high High
Audience demographics

Adults, young adults, interested viewers

 

All ages (preferably corporate staff) All ages
Time consumption High Low High
Suitable for Counselling, in-depth research, raising awareness Raising awareness, introduction Raising awareness, introduction, counseling

 

As you can see, the overall winner is Animation. It sure can be a bit more time-consuming than the other 2, but in return, it’s super versatile and can be applied in almost any situation.

 

Conclusion 

So you see, each option has its own strengths and weaknesses and can be best utilized on different occasions. Choosing the right type of mental health video is no easy task, but it will pay off in the end. We wish you all the best in your endeavors and hope you spread the positive message about mental health. 

 

Should you decide to go with animation, feel free to contact us at F. Learning Studio.

 

>> 8 best examples of mental health educational video for scientific explanations

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