Simple nursing Case Study:
Attracting 200.000+ nurse students to acquire the app by Healthcare explainer videos
Simple Nursing (SN) is one of the US leading companies in nursing educational technology. Their courses are commonly available on apps and websites such as youtube. Simple Nursing’s subject matter covers a wide range of specialties, such as pharmacology, physiology, cardiology. Generally, their specialty is to provide memory tricks and test tips for nursing students to help them pass the NCLEX™. That’s why SN needs Healthcare explainer videos.
Look at the huge number of followers and subscribers on their Youtube channel!
91% 5 stars rating
Animation helped SN to receive excellent reviews on Trustpilot
+ 200,000 students
Animation helps SN’s thousands of student pass NCLEX test
+ 500,000 social media followers
The high-quality animated courses help SN increase trust and branding
Applying healthcare explainer videos into medical courses: upgrade core product, gain customers and competitive advantage
The more interesting the medical educational content is, the more learners pay for the course. Mike Linares, the founder of Simple Nursing, understands that he needs to do something to make his core product – the nursing course – more engaging, understandable yet accurate. While SN is positioning themselves as the simplest way to pass nursing school, they choose healthcare explainer videos. SN believed that explainer video’s motion, illustration, and storytelling technique can simplify nursing content and easily bring a fun vibe to the course.
Check out one of SN’s courses below. Instead of traditional talking head videos, this course visualizes the complicated medical concept and make it more friendly to learners.
Healthcare explainer videos as a customer-centric point: small investment but brings positive feedback and increases learners
INTERESTED IN GETTING YOUR MEDICAL COURSE ANIMATED?
“F. Learning team has been a pleasure to work with! Our nursing students absolutely love the colorful animation, seamless transitions and engaging diagrams. We expect to reach a wider audience and grow our following of over 500,000 social media followers with the help of F learning. Being an educational company for over 7 years, it has been challenging to stay at the top of our game, but with these new engaging videos, I believe we will reach higher levels. Thank you F. Learning!”
OUR APPROACH
Design a simple but compelling style
We aim to create a good and consistent look for their courses to please the eyes of all audiences. Using just sufficient elements without any cramming enables us to keep up with the high-quality standards while not exceeding the allocated budget.
Add creative motions
Motions are specially created and tailor-made to be different from the templates of animation software. That would help ensure customized quality and unique originality throughout the animation series.
Create a transparent working process
Our purpose is to accelerate timely feedback and response to commit to deadline and quality criteria. With the great support from SN, we are so proud of 150 minutes of animation produced in 4 months in 2019. In 2020, we expect to carry out 600 minutes of animation in 9 months.
To wrap up, according to Verified Market Research, the Medical Animation Market was valued at USD 163.2 Million in 2018 and is projected to reach USD 669.63 Million by 2026. The number has proved the standpoint and the future of medical animation, and Simple Nursing, also, is a great example of upgrading business by smart tactics of applying animation in their business. In this competitive era, it’s necessary to have a secret tool to avoid lagging behind. Let animation do the work!
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